How's it going?
I'm Alex, a Social Media Manager based in the north west of England. I specialise in organic social media, which is social media activity without paid promotion.
Since 2015 I've worked across both the higher education and charity sectors. Outside of these roles I've delivered social media training, written about communications and campaigns, and spoke both virtually and at events about content creation.
My work has been recognised with two consecutive Best Use of Instagram awards at Think Student Live, and I've had the opportunity to work with people across the UK as well as the USA, Belgium and Spain.
Social media needs to be inclusive, accessible and supportive. Whether you're a small local business or an organisation spanning multiple countries, these three elements are vital for connecting with your audience.
I create content that makes an impact, whether it's making information easier to understand, communicating key messages in a sensible way, or making people feel proud of an organisation they're affiliated with.
I believe that people should need to take as few steps as possible to consume content. That includes subtitling videos, using plain English, and sharing accessible links.